Listed below I have included two search engine ranking evaluations for The Affinity Trading Group. To protect the privacy of my clients, I blocked the key-phrases through which they get ranking for. Nonetheless, I do leave the # of searches as that demonstrates the competition level and overall search value. While many folks focus on ranking for huge volume key phrases, myself included, it is important to remember that low volume key phrases are just as good given that they do make up a highly identified particular demographic as opposed to more generic bigger volume phrases and this highly targeted traffic happens to be the person that may be specifically hunting for what you have to offer. To that note, keep in mind, my intent will be to rank nicely for each of the specified keyphrases as I do continue to fixate with those biggies ;-)
The initial document is an image snapshot of a analysis I ran towards the end of August. Be aware that my Seo consultant services with them started at the conclusion of July which means this August report signifies roughly one month of Seo work. In July they positioned for only a small number of words and phrases with those keywords / phrases ranking 50 plus (1 being the initial place on page 1 and 50 being the final area on page 5). So as you will find, in just 30 days, I was able to shift 14 words to the top 20 positions with 5 of them being best 10. I do not have search values within this analysis but I will say that their monthly search volumes ranged from 1,500 to 22,000.
When I start a brand-new task, I don't waste time attempting to position large value phrases. I first go after the lower level phrases for a couple of reasons. 1) They will progress a lot quicker subsequently allowing you to see some traffic quickly and 2) The effort that is placed into increasing these lower size keywords and phrases will drip down and consequently assist the other larger size keywords / phrases. Proper Seo is a lot like building a house. You need to construct a sturdy foundation with lower level keywords, create your walls with the mid level phrases so that you can have a strong structure to carry and maintain your higher volume words (the roof).
anthonynunes.com/ranking-reports/AffinityTrading/Affinity_ 08-2010.JPG
Now let us step in advance a few months to the conclusion of this month (November). After downloading the below rankings review, you can observe that ample improvement has been made. Besides having more keyword phrases enter into the best 100 position, I was fortunate to increase the top twenty count to 36 key words (formerly fourteen) and the top ten to twenty three key words (formerly five). I was in addition able to position effectively for a couple high volume key phrases with one having a competitive 450,000 month-to-month search volume search phrase seated nicely within the #11 position.
The 10 to 20 ranking placement is usually a very difficult area to break out of as it can certainly sometimes take months for large volume level keywords and phrases to move from say a #15 to #9 or #10, nevertheless I continue to observe excellent progress with such key phrases and in due time, they're going to get there. Just like any other thing, the closer you find yourself at the top, the substantially less area there is.
Furthermore, it's at this juncture by which Affinity finds that their traffic ratio has leaned on the side of search engine traffic meaning that +33% of their visitors are as a result of search engines (primarily Google) whilst the other 2/3 is coming via direct connections and website links.
anthonynunes.com/ranking-reports/AffinityTrading/Affinity_Rankings_11-23-2010.pdf
The initial document is an image snapshot of a analysis I ran towards the end of August. Be aware that my Seo consultant services with them started at the conclusion of July which means this August report signifies roughly one month of Seo work. In July they positioned for only a small number of words and phrases with those keywords / phrases ranking 50 plus (1 being the initial place on page 1 and 50 being the final area on page 5). So as you will find, in just 30 days, I was able to shift 14 words to the top 20 positions with 5 of them being best 10. I do not have search values within this analysis but I will say that their monthly search volumes ranged from 1,500 to 22,000.
When I start a brand-new task, I don't waste time attempting to position large value phrases. I first go after the lower level phrases for a couple of reasons. 1) They will progress a lot quicker subsequently allowing you to see some traffic quickly and 2) The effort that is placed into increasing these lower size keywords and phrases will drip down and consequently assist the other larger size keywords / phrases. Proper Seo is a lot like building a house. You need to construct a sturdy foundation with lower level keywords, create your walls with the mid level phrases so that you can have a strong structure to carry and maintain your higher volume words (the roof).
anthonynunes.com/ranking-reports/AffinityTrading/Affinity_ 08-2010.JPG
Now let us step in advance a few months to the conclusion of this month (November). After downloading the below rankings review, you can observe that ample improvement has been made. Besides having more keyword phrases enter into the best 100 position, I was fortunate to increase the top twenty count to 36 key words (formerly fourteen) and the top ten to twenty three key words (formerly five). I was in addition able to position effectively for a couple high volume key phrases with one having a competitive 450,000 month-to-month search volume search phrase seated nicely within the #11 position.
The 10 to 20 ranking placement is usually a very difficult area to break out of as it can certainly sometimes take months for large volume level keywords and phrases to move from say a #15 to #9 or #10, nevertheless I continue to observe excellent progress with such key phrases and in due time, they're going to get there. Just like any other thing, the closer you find yourself at the top, the substantially less area there is.
Furthermore, it's at this juncture by which Affinity finds that their traffic ratio has leaned on the side of search engine traffic meaning that +33% of their visitors are as a result of search engines (primarily Google) whilst the other 2/3 is coming via direct connections and website links.
anthonynunes.com/ranking-reports/AffinityTrading/Affinity_Rankings_11-23-2010.pdf
About the Author:
With 18 years of internet marketing experience, Anthony Nunes provides the best seo services at his SEO consulting company. Known for his best SEO Consulting Services, he helps increase search engine rankings for websites.
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